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Firewood

What Is Firewood Marketing?

Firewood Marketing is a global company with a specialty in digital marketing. The agency provides its customers with plans, creative, performance media, and technology services. It implements business plans for its customers based on their goals and creates media specifically for its target audiences. FIt generally collaborates with technology companies, start-ups, and Fortune 500 companies, such as Google, LinkedIn, Waze, and Facebook. Firewood Marketing also organizes, assembles, and executes events as a form of marketing with services such as budgeting and staffing. The company conducts both business-to-business and business-to-consumer campaigns as well as manages search engine optimization testing. It offers email development and deployment, mobile application development, platform enhancements, and more for technology services.

Firewood Services

Harmony makes it happen — just real people, with real-world experience, eager to make a difference. If you can relate, we’d love to meet.

EVENTS

SPOTLIGHT YOUR SELL
There’s beauty in being there, and an engaging event illuminates your unique proposition for a short list of highly vetted guests. We strategize, assemble, and execute measurable, engaging events that convert and give you a pitch-perfect grand finale for your unique sell.

SERVICES
Budgeting, event planning, and production
Agenda and run-of-show development
Program infrastructure development
Staffing and on-site execution
Impact measurements via program dashboards
Attendee management and communications
RSVP and check-in management
Content and speaker sourcing
Digital event/live stream management
Specialty vendor management

TECHNOLOGY

MAKE IT WORK
Form follows function. And in a society inundated with devices, function follows intuition. It takes a human touch to engineer a practical, stable touchpoint. We transform customers into advocates by designing, developing, and enhancing systems that make your brand’s experience far more usable.

SERVICES
Website development
Email development and deployment
App development
Large corporate infrastructures
Platform enhancements

PERFORMANCE MEDIA

NEVER STOP OPTIMIZING
Consumers have more options than ever. Rightfully so. Carve through the clutter, and command taps and clicks in an exponentially interconnected world. We create and iterate ever-evolving digital marketing approaches, backed by boring old numbers that are guaranteed to excite.

SERVICES
Global paid search, display, and video campaigns
Predictive modeling, web analytics, and business insights
SEO and website conversion optimization and testing
Paid social campaigns

STRATEGY & PLANNING

TURN PAIN POINTS INTO PLANS
A well-honed strategy is a road map to sustained relevance, translating real-world needs into tactical, actionable steps. We consider your priorities, visualize your after picture, and then we build, rebuild, and refine blueprints for progress that are backed by tangible, measurable results.

SERVICES
Customer journey planning
Go-to-market execution
High-touch, high-value acquisition campaigns
Content strategy and development
Program strategy
Persona development

CREATIVE

GO FOR THE HEART
Effective creative cuts to the core. It considers audience habits, celebrates our humanity, and proves that persuasion can be quite practical. Reach customers at any stage of their journey by leading with what matters most. Their loyalty will follow.

SERVICES
B2B and B2C multichannel campaigns
Customer journey visualizations
Global event creative and collateral
Direct mail, print, and in-store creative
Creative standards and practices

Skills

Locations

Headquarter Information

23 Geary St, Financial District, San Francisco, CA 94108, USA
(415) 872-5132

All Locations

San Francisco . Mountain View . New York . London . Mexico City

Firewood Case Studies

Linkedin
LinkedIn office

User experience strategy, web design, email strategy, and design, banner advertising, digital and social design, print advertising, ebooks, video creative and production, animation, 3D rendering, campaign swag, desk drops, digital marketing analytics, and optimization, embedded growth, and acquisition management

Waze

Data visualization, email newsletter template creative, story mapping, deck strategy, and design, video creative and production, mobile-location marketing strategy, B2B creative support, print creative for leave-behinds and one-sheeters.

Firewood Mission

Firewood is ranked No. 13 on Ad Age’s Best Places to Work 2020 list. And that means the world to us because our people are the heart and soul of this company.