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Havas Media Group

    What is Havas Media Marketing Agency?

    Part of Havas Group, Havas Media operates in over 140 countries and services its clients through a portfolio of specialist teams that span media, strategy, digital, data consulting, programmatic buying, performance marketing, mobile, out of home and geological, social media, experiential, entertainment, and sport.

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    Havas Media Group Services

    Using data, expertise, and technology, Marketing Agency's Services creates personalized and connected experiences that deliver transformative business outcomes. They provide clients with integrated marketing solutions that can be scaled as their business grows.

    sport
    entertainment
    experiential
    social media
    out of home and geolocal
    mobile
    performance marketing
    programmatic buying
    data consulting
    digital
    strategy
    media

    Skills

    Content Marketing . Digital Marketing . Field Marketing . Marketing Strategy . Media Planning . Product Marketing . Social Media . Video Content

    Locations

    Headquarter Information

    +1 646 587 5000
    200 Hudson Street New York, NY 10013 USA

    All Locations

    New York, NY

    Havas Media Group Case Studies

    KIA LEAD GENERATION

    To offer visitors the best digital experience, improve the
    conversion rate from click and visit to the website, to test drive or
    sale, we created a complete digital ecosystem that considered all
    the steps that lead to a sale and then integrated it into Kia's Call
    Center and CRM.

    FINISH KADIN SERIES INTEGRATION CAMPAIGN

    In order to turn Finish's sponsorship into a true brand
    experience, we set out to meke people watching 'Kadin', the
    most popular TV series in Turkey, believe they were going to an
    ad break, only to have it turn into a continuation of the
    previous scene just after the ad break was announced.

    00PS

    This was.a ground-breaking entirely media led campaignwhere
    the medie truly became the message. We used outdoor to evoke
    that 'oh sh# feelinig when you drop and smash a phone esescre
    Jaunched free screen repair for O2 as partof an industry-first
    for new iPhone sales.

    CREATING RETAIL-TRAFFIC THROUGH INTELLIGENT GPS DATA MAPPING

    Using mobile geolocalization technology, ALDI avoided an
    expected 40% increase in flyer distribution costs by identifying
    the neighborhoods thet had the highest concentration of ALDI
    clients and those with few or none. We redueed distribution in
    low interest areas saving €2.2M and used the savings to invest
    in improving ALDI's digital presence to attract a much more
    modern segment.

    PROJECT SAVE

    Project SAVE - Signage & Adspace Versatile for Emergencies
    implemented in the Valenzuela, one of the Philippines' most
    flood-prone cities, saw outdoor advertising formats, including
    billboards and banners, double up as boats, life-rafts, spinal
    boards and other disaster response equipment that could be
    deployed in as fast as 18 seconds.

    KILLING EVE

    For the premiere of TV series Killing Eve, we created a
    communicetion campaign across digital, social and 00H in
    Milan, Rome and Naples. In Milan, we implemented the first
    ever "Moohbite Real Syne campaign in Italy, allowing users to
    interact with DOOH screens through their smartphones.

    PUMA'S NYC FLAG SHIP GRAND OPENING

    For the opening of PUMA'S Flagship Store in NYC, we launehed
    the first campaign optimizing digital rideshare vehicles and taxi
    tops progremmatically, by leveraging ftre Fly's unigus
    technology. The campaign opfimized for in-motion, geo
    targeted consumers aeross different locations dnd times of day
    delivering memorable, high-impact mofion graphic content
    promoting and driving consumers to the new store.

    VIVE: THE FIRST 100% CAR SHARING SERVICE

    Tasked with raising awareness for Hyundai's new range of
    electrie vehicles, we launched VVe, the first car sharing service
    that is 100% rural & electrie. The new service acted as a media
    outlet for showcusing the electric models, reaching an audience
    wrho live outside the big cities.

    Marketing Agency's Mission

    Havas Media Group Mission

    To be the most influential business performance agency and a true partner to our clients, helping them reshape their businesses to meet the demands of this convergent world.

    Havas Media Group Clients

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