What is Jellyfish?
Jellyfish is a new kind of marketing performance company for the platform world, where success demands a creative, multi-platform mindset. We help brands thrive, by navigating, connecting, and harnessing the platforms that drive growth.
We offer outstanding digital services at scale, utilizing innovative, platform-savvy data, creativity, and tech. With unparalleled proximity to platforms and an interconnected global structure, we’re designed to help brands achieve their unique goals.
Our experienced team of trainers and practitioners are always sharing their specialized digital marketing knowledge with individuals, teams, and businesses all over the world, so you will receive the same high-quality training wherever you are.
We go beyond targeting. We build relationships with your customers. Because true performance comes when your customers appreciate a genuine brand experience based on mutual understanding.
Inspire and engage your customers through every interaction. Our integrated team builds personal, omnichannel digital experiences to deliver what is needed at that moment.
We’ll help you adopt and adapt to tomorrow’s technologies. We partner with a suite of leading technology providers, platforms, and tools, so you have the right tech for now and tomorrow.
Make sense of your data to find actionable insights into your business. Our Data team builds machine learning tools and algorithms to give your business a competitive edge.
We are not in the business of “business as usual.” We transform the way you think, the way you work, and the way you embrace the relentless effect of digital. The effect of this goes beyond business. We open your eyes to what opportunity really means.
Jellyfish Case Studies
As the title sponsor of South Africa’s premier cricket competition, Sunfoil Sunflower Oil, produced by the Willowton Group, had a stronger brand association with sport than with the kitchen. To break away from that association and build stronger positioning in the cooking and food category, Willowton has partnered with Jellyfish on a full rebrand, website build and a creative campaign to kick off the relaunch.
And through interaction points in the competition, Sunfoil gained valuable insights into popular household recipes, identified ideal audiences for future campaigns, and built evergreen user-generated content for their new website.
UGG, a division of Deckers, is a successful lifestyle brand, known worldwide for iconic footwear. But they’re not stopping there. They turned to Jellyfish to push performance further than ever before. By using the Google Marketing Platform integrated technology stack, we were able to increase sales and spend efficiency by fine-tuning their audience targeting and media buying. By pairing cutting-edge tech with strategic thinking, we’re able to deliver stunning creative at the perfect moment to the perfect audience, with interaction points that capture new data and drive further insight. This is how results transcend expectations.
Rackspace transforms the way companies do business by helping them adopt and adapt to tomorrow’s technologies. They know the latest thinking and innovative ideas will keep their clients ahead of the curve – and Jellyfish is helping them do it. Combining razor-sharp thinking with ultra-efficient workflows, we’ve orchestrated an intelligent digital strategy and execution plan that delivers perfect performance.
We’ve enhanced data collection and measurement to help them make smarter decisions and improve media cost efficiencies. And through ongoing optimization and testing, we’re constantly improving our process to increase our effectiveness. By working closely with Rackspace and thoroughly understanding their business, their approach, and their customers, we’re building their perfect digital journey.
And by engaging and influencing the right people, at the right time, in the most efficient way, we’re meeting the future head-on.
Puig is a world leader in fashion and fragrance, owning hugely successful brands such as Paco Rabanne and Jean Paul Gaultier. With multiple products available in multiple countries on multiple platforms, consistency is at a premium.
Puig engaged Jellyfish to consult on their transformation into a truly digital, global business. Using intelligent tech, as well as insights into education, integration, and governance, Jellyfish introduced Puig to the right tools and knowledge to drive performance far into the future.
Now, with smarter analytics and more efficient processes in place, Puig can take full advantage of its global dataset to drive business decisions and build better experiences for customers. And together, we are using data collected to uncover and solve problems both at a global and individual brand level.
Big Mouth is a multi-award nominated animated comedy about kids going through puberty, created by Nick Kroll (Kroll Show) and Andrew Goldberg (Family Guy). The Netflix Original has received praise globally for its honest portrayal of important life topics, outrageous humour and refreshing sex positivity. Based on the success of launching Big Mouth across all major social channels and receiving Shorty/Webby nominations in process, Social Life (now Jellyfish) and Netflix joined forces again for Season 3 to devise a creative marketing campaign designed to balance the high-brow writing around morals and life lessons with the show’s trademark surreal humor.
The anchor to the Season 3 social media offering was the BIG MOUTH GUIDE TO LIFE: an eight-chapter, Instagram Story sex ed “book” covering crucial topics such as periods, body image and sexuality; released across the three-month campaign phase.
Aviva Investors is a leading, global asset management company with a strong belief in the power of integration and collaboration to create opportunity. Partnering with Jellyfish, Aviva Investors is also on the road to becoming a truly digital first business. Together, we are transforming the way they engage their audiences through cutting-edge digital and brilliantly effective creative, supported by intelligent practices and smart workflows. We help Aviva Investors stand out in the competitive B2B financial community. Through embedding an agile team within Aviva Investors, we designed an award-winning, audience-responsive global website with user experience at its heart, alongside dramatically streamlined internal processes. We continue to work together to enhance the site and to ensure Aviva Investors stays ahead of the competition through client centric, digital innovation. We create and produce cutting-edge digital campaigns that push for firsts in this market and increase customer engagement with the brand and its products. From adapting ideas that ‘began’ in print to 3D digital experiences, through to fully originated, designed and produced creative, we are proud to be Aviva Investors’ lead digital creative agency. We’ve helped them achieve a consistent and increasingly recognised brand look and feel across a myriad of digital activity and channels, on a global basis.
In an industry built on the strength of relationships, Aviva Investors knows the value of great teamwork. Here at Jellyfish, we are an extension of their business. Working closely together, we inspire and support each other to achieve more as a business and as people.
We live and work by four key values: Be Positive. Be Passionate. Be Accountable. Be the Solution. We are an inclusive, dynamic workforce, and we’re proud of it. We are committed to Diversity, Equality, and Inclusion, encouraging and empowering employee initiatives focused on everything from Pride to Parenting, Jellyfish in Color to Mental Health.